UniqKEA were in the process of creating an app that would allow users to create custom designs for their IKEA furniture and needed a website to support and promote it.
Brand guidelines were provided outlining fonts, colours and the images that were to be used. One of the main requirements was that the website should be simple to use and not overly complicated.
The decision was made to create a one-page website that would host all the content and highlight the features offered while explaining how the platform works.
We also added event tracking using the Google Tag Manager and Google Analytics to track certain clicks on the site to measure engagement and test user interaction with certain elements.